HITLIST

HITLIST is a web-based list manager and campaign management tool, designed to let you get the most out of your customer database. HITLIST, in conjunction with QAS, allows the verification of address data on mailing lists to be eligible for substantial barcoded mail discounts. HITLIST is a data mining tool for “one-to-one” marketing campaigns. With HITLIST, you have full control of your data with options to edit, delete, classify, locate, view, browse, select, report or download your client’s data at any time, with a full audit trail for every data edit.

Overview of HITLIST Features

Data Sharing – HITLIST allows you to share your lists and marketing campaign contact details across your whole organization, wherever it is in the world, at low cost.

Keep Control – HITLIST lets you keep control of your customer and prospect data, monitor each marketing campaign, and review every enquiry received, even if your sales team is widely scattered, or even if you outsource marketing activities such as telemarketing or list maintenance.

Automatic Update – This unique HITLIST feature will automatically email your customers or prospects when their data becomes stale and let each one of them update their own details. You can use this feature to save money and time spent updating records.

Email Broadcasts – Create personalised, branded email messages, and broadcast them directly from ActiveList to all or selected list segments. Reach your customers fast with new deals that you’d like to offer them.

HITLIST allows you and your staff to:

Edit, delete, classify, locate, view, browse, select, report or download your lists at any time, with full audit trail for every data edit
Share list data with any authorised person, nationally and internationally
Classify customer or prospect information in a way that best suits your business needs
Quickly locate customers or clients that meet particular targeting requirements
Ensure that every address is correct and barcoded according to the Australian Postal Address File at Australia Post
Eliminate duplicates simply and without complex programmes
Assign various levels of access to authorised users, from read-only access to full editing and reporting access
Track every enquiry from initial contact to closure of sale
Quickly select all customers or prospects that meet any combination of existing classifications
Automatically create personalised marketing email broadcasts to customers and prospects
Invite customers or prospects to self-update contact details by direct link into your database. This is a major saving in data management costs
Run reports and extract data to be used in campaigns
Monitor performance of individual sales personnel in a systematic manner
Monitor and manage telemarketing campaigns in real time, even when the telemarketing is outsourced to a service provider
Monitor results of any marketing campaign in real time as it is happening
Ensure privacy requirements are met and action documented

Click here to test drive HITLIST

Active Mail are database marketing professionals. Call our business development team on 02 9540 5488 for more information

Find out more about Active Mail's Database Services

~ Active Mail – The ‘One Stop Shop’ for all your direct marketing needs ~
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