Data enhancement
The greatest enemy of good data is time. Information is rarely static and needs constant updating to retain its value.
Active Mail have automated online systems to enable your customers to update their own details direct to your database. Active Mail also offers direct mail and telemarketing services to ensure your data is current and enriched where ever possible.
Active Mail's services include:
- De-duplication of records, cross referencing names, addresses, phone numbers
- Validation of addresses against the current national address database
- Enhancement of data to qualify for barcode discounts
- Data aging management to identify records by age, and last contact
- Merging data from multiple sources; client records, warranty databases, accounting records and individually collected records from trade shows, sales leads, sales enquiries, department, branch and regional offices and unifying these into a single powerful secure database for your exclusive use
Active Mail are database marketing professionals. Call our business development team on 02 9540 5488 for more information or Contact Us
Find out more about Active Mail's Database Service
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